In today’s digital era, having a constant online presence is crucial for businesses of all sizes. This requires a reliable hosting company to ensure your website stays online and is accessible to your target audience. With the vast number of hosting companies in Kenya, selecting the most appropriate one can be. This article highlights the
There are many causes of sudden drops in website traffic. Being able to diagnose and identify the reasons will determine whether your business suffers what could be a disaster or you get your web traffic back on track. 1. You’re Tracking the Wrong Rankings If your site has been online for many years, you
SEO Keywords What Are SEO Keywords? Your SEO keywords are the keywords and phrases in your web content that make it possible for people to find your site via search engines. A website that is well optimized for search engines “speaks the same language” as its potential visitor base with keywords for SEO that help
1. THINK LIKE A CUSTOMER Identify your target audience and put yourself into the shoes of a customer when you create your initial list of keywords. Ask yourself, ‘If I wanted to find one of these products or services, what would I type into Google?’� You can also consult others, such as friends, family members,
An online multi-vendor marketplace is a website that hosts third-party vendors who provide products and services while the owner manages the website. Customers buy the products on the marketplace and the owner gets a commission from every sale the vendors make. Multi-vendor marketplaces benefit both owners and sellers. Owners don’t have to find products to
You need a website. One option is to use a Content Management System to build it. Using a CMS involves selecting pre-designed or custom-made templates for your website, as opposed to coding your entire website from scratch. You can publish a website without needing to know a thing about acronyms like PHP, HTML and CSS.
A responsive website changes the layout to offer an experience based on the device being used, especially ideal for mobile viewing. A mobile responsive website includes design elements such as: Readable text without requiring zoom Adequate space for tap targets No horizontal scrolling Did you know the number of smartphone users internationally surpassed 2 billion in